The Row Paris Boutique

Traineau chairs by Victor Coutray and a 1955 Georges Jouve coffee table at the entry.

Blinds designed by Lilou Marquand.

Mary-Kate and Ashley Olsen have opened their first Paris boutique for The Row - their incredibly chic brand which could also be the only sartorial content required - on rue du Month Thabor on the 24th of September.

The Row opened another destination at the Hamptons earlier this summer. The landscape design for the Hamptons boutique was created by the brilliant Grace Fuller Maroquin. I am already adding the Hamptons to the itinerary of my next trip to the American east coast. The Row has also stores in Los Angeles, New York and London, which people like me (and including me, hah) have surely visited for their impeccable and unique designs and interiors. View them all here.

Door by Jean Prouvé.

I also hear that the Paris boutique has a coffee shop. See you there asap when I am next in town. What is truly incredible about The Row’s boutiques is that Mary-Kate and Ashley have really taken their time to build the brand and slowly establish a web of stunning resale places that are like no other. I cannot really think of any brand that would measure up. Céline under Phoebe Philo had a particular appeal and The Apartment by The Line was a beaut, but these retail paces by The Row are unique.

Image courtesy of The Row.

The Mara Flat by The Row

2024 is a great show year - if you ask me. Showstoppers by Miu Miu and The Row come in numerous forms. My faves include in the boat shoes by Miu Miu as well as the New Balance collab sneakers, and these Mara flats by The Row. I actually got the boat shoes, ops.

Looks I Have Liked

Miu Miu Fall 2024.

The Row Pre-Fall 2024.

Prada Spring 2024.

Miu Miu Spring 2024.

The Row Pre-Fall 2024.

Just some looks I like! I could easily stick to Miu Miu, Prada and The Row but I am afraid that is beyond by budget.

Image courtesy of Vogue.com.

The Prada Field Jacket

One again thank you Miuccia Prada for serving us with this gorgeous field jacket. This is a Prada, of course. But my favourite brand has been Miu Miu for a few seasons now - disrupting the way we dress. Miuccia is at the helm of both brands.

In my dreamiest life I would have purchased this particular jacket, but a brilliant option - and the one I got - is this one by Af Agger. If you don’t count hiking clothes, that is the first jacket or coat I have bought in some five years.

Image courtesy Prada.

The Row Winter 2024

The dreamy Margaux bag.

So this is The Row’s winter - or resort if you like - 2024 collection.

This season the ultra-chic brand opted for asking their guests to refrain from taking any piccies at the show. The forever question is did you attend the show, if you cannot share to your web audience that you did. But I think that also was kind of chic. I was in my twenties when Instagram came about, and the era before feels rather nostalgic and definitely more brain-friendly. And it should be enough to know that you did. I surely did not, of course. But I am happy for those who did.

I also want to add that in this era of oversharing, sharing not so much or maintaining a level of mystery is fresh. It is ironic, of course, that I have a blogging background and still write occasionally. But I am rather conscious of where I draw the line and I find oversharing personal matters a bit tacky.

Anyhow, the collection looks good. I love the decor pieces (like in the second piccie) that have been used to create the mood for the pictures that were, by the way, shot on film, and to create a world around the brand. Mary-Kate and Ahsley surely know how to do that. Also, great accessories here and there: the jewellery and the classic Margaux bag. Should have bought it before the price has skyrocketed!

Image courtesy of The Row.

Miu Miu Cravings

Two things from Miu Miu that I like: this bag and these shoes. And these New Balance x Miu Miu suede sneakers are pretty high up there too but, unfortunately, they are sold out.

Images: Miu Miu & Matchesfashion.com

#saved

Ever since I can remember I have wanted to go to Japan… to Tokyo, Kioto… the list is never-ending. But the plan was never to do this trip on a low budget, as there are too many entrancing sights, food, places to stay and so forth to explore. Maybe soon! Other than that my wish list has not changed. And that is a good thing.

Images by Lara Worthington, Pernille Teisbaek, Brittany Asch, The Row & Rosemarie Vind.

De Vera

Jewelry by De Vera available upon request at The Row. Gorgeous! I have always loved unique, vintage-inspired pieces. And I just recently rewatched the Lord of the Rings (who doesn’t at least once a year?). My eyes caught the beautiful pieces of jewelry worn by Éowyn. Next time you watch, pay close attention!

Image courtesy of The Row.

Phoebe Philo

Note: these pictures are from the second drop.

A bit over one week ago, on the 30th of October, Phoebe Philo launched her eponymous label. It might well be the most anticipated fashion brand ever? Philo is a cult for sure and, admittedly, the only second hand treasures I have sourced over the years are from her Céline era.

Anyhow, I have received so many questions regarding my thoughts on the first drop. After a couple of days, it is easy to say that I like it. But pay attention here; you won’t have the time to ponder on whether you like something or not, as these pieces sell out in less than twenty-four hours. So trust your gut. The drop is very Phoebe, maybe more raw and sexy than during her Céline tenure. However, it contains pieces I am not that into, such as the zip trousers, but that may as well me my own taste. But what’s good is damn good. The leather jackets are great, I love this shirt and I am happy to see Daria!

Image courtesy: Phoebe Philo.

440ME

440ME is a fun new brand that launched today. I have been consulting or helping them out with little things here and there, and I have been wearing their clothes happily for a couple of months now. So watch this space!

Credits:

Photographer: Patrick Bienert

Art Director: Ahsley Helvey

Casting Director: Julia Lange

Talent: Sophie Koella

Stylist: Josefine Forsberg

Hair: Pablo Kuemin

#mood

Vacay piccies from Australia, New Zealand and England.

I have been missing traveling a lot, but luckily I got to catch up with some of my closets in London last weekend. I know that getting to travel is very privileged, but I have also worked very hard and prioritized my holidays. There have been many sacrifices and not only sartorial ones. Also, such experiences may not possible later in life.

Anyhow, I was in the mood to post something else than fashion - fashion is only one of the many fun things in life. And I have such fond memories from all of these places.

Endless Colonnade

The latest collection by the best of the best - Sophie Bille Brahe.

“Endless Colonnade” presents some of Sophie’s most iconic pieces reworked like the tennis necklace with Collier d’Ocean Royale here worn by Iselin Steiro.

Image courtesy of Sophie Bille Brahe.